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Aid to Artisans Video What We Do

Aid to Artisans Video - 'What We Do'
World conditions change, new technologies emerge, the market continues to shift, but the essential ingredients of culture, tradition, passion and creativity inherent in sustainable artisan communities maintains a steady presence.
— Mimi Robinson, International Design Consultant

What We Do / Business Training

Aid to Artisans has the most comprehensive and relevant training programs in the craft sector. These programs address the needs of artisans, exporters, designers, organizational leaders, government officials and cultural preservationists.


The only craft sector training utilizing industry experts in the fields of product development, design, marketing, environment and business management, our training provides first hand experience and uses real field scenarios.


Because training is one of our core services, we have professional training expertise on staff. We pride ourselves on staying current not only with industry trends, but also training and adult learning trends, such as using technology to expand our reach. ATA University is the first and only online training in the craft sector. This comprehensive online university includes modules on all aspects of developing a profitable craft business.


  • Market Readiness Program

    Market Readiness Program

    The MRP is held twice yearly with the New York International Gift Fair and is aimed at preparing participants for the demands and expectations of the U.S. market. Register now for the next session. more
  • Africa Market Readiness Program

    Africa Market Readiness Program

    The AMRP has been adapted to compliment the thriving African regional market, and is held in Johannesburg, South Africa in conjunction with an international trade show. more
  • India Market Readiness Program

    India Market Readiness Program

    ATA's new IMRP resembles our traditional New-York based MRP but is tailored specifically to the goals, production capacities and products of crafts groups from various parts of India. more
  • Customized Training

    Customized Training

    Customized Training occurs around the world and here in the US. It allows us to address a wide array of needs that arise with artisans, exporters, and designers in the places where we work and beyond. more